The Franchise Fee, Continuing Royalty Fee & Other Sources of Franchise Revenue
Using criteria from similar type companies, we assist in determining the franchise fee, royalty fee, advertising and marketing fees and other fees appropriate to the franchise operation. We also provide recommendations and considerations related to other possible sources of franchise revenue, including promotional fees, administrative fees, sales of products, training fees and field support fees.
Systems Manuals act as both a training guide for new franchisees and a reference guide for established franchisees. The FTC permits the Operations Manual to be a unilateral extension of the Franchise Agreement. This allows the manuals to serve as the vehicle through which your company may modify policies, processes, procedures and other “nonmaterial” aspects of the franchise business. Recognizing that successful systems change and evolve, the pagination of the manuals should allow for easy updating as modifications and enhancements to the system are made.
Franchise Sales Development Program
We assist you to establish appropriate franchise sales processes and procedures. Once established, we assist in the development of a Franchise Sales Development Program that outlines your franchise sales process. The sfranchise ales program is designed for use by your franchise sales personnel as both a training manual and an ongoing reference guide. It includes the following topics:
Franchise Compliance Procedures
Franchise Sales Procedures
Qualifying Prospective Franchisees
Franchisee Selection Process
Hosting Open House & Discovery Days
Development of In House Sales Program
Development of Broker Network
Disclosing Prospective Franchisees
Franchise Sales Forms & Materials
In conjunction with the development of the Franchise Sales Program, we produce various forms and materials for use during the franchise sales process, including:
Initial Franchise Inquiry Form
Preliminary Consideration Form
Franchise Disclosure Document Request Form
Franchise Application Form
Discovery Day Itinerary
Franchise Fast Facts
Prospective Franchisee Interview Form
Final Steps to Purchasing a Franchise
Key Steps to Opening Your Franchise
Franchise Advertising & Marketing
Development of Franchise Advertising & Marketing Plan. Researching and recommendation of potential franchise advertising and marketing vehicles. Development of Franchise Advertising and Marketing Incentive Programs. Assistance in preparing Franchise Advertisements for the selected vehicles
Franchise Sales Assistance
To help ensure the successful launch of your franchise, our team directly supports your franchise sales efforts, providing valuable consultation and input. As part of our support, we also conduct 3-way calls with your company’s franchise representative and prospective franchisees.
To support your new franchise operation, we provide ongoing consultation in the areas of franchise operations, communication, support, advertising, marketing and sales.